Privacy Policy

Last updated: October 1, 2026. This policy covers earlyaccesslab.com and the waitlist pages on it, operated by Classy Systems, LLC ("we").

What we collect

When you join a waitlist we collect your email address. We also record technical information about your visit: a hashed (not readable) form of your IP address, your browser's user-agent string, the time, and the advertising or campaign parameters in the link you came from (such as a Google Ads click ID and UTM tags).

How we use it

We use your email only to tell you about the specific product you signed up for, and we use the technical and campaign data to understand which ads and pages work and to filter out automated (bot) signups. We do not sell your information and we do not share your email address with third parties for marketing.

Advertising and click identifiers

We advertise on Google Search. Clicking an ad may set or read identifiers used by Google to measure ad performance under Google's own privacy policy. We store the Google Ads click identifier (gclid) and UTM tags from the link you came from, alongside your signup, to measure which ads work.

Analytics and session replay (PostHog)

This site uses PostHog (US region) for product analytics and session replay. It records how you use our pages: clicks, scrolling, plan and form selections, and a replay of your visit (mouse movement, clicks and what is shown on screen). Email fields are masked so the address you type is not recorded, and we never send your email address to PostHog. PostHog sets a cookie or local-storage identifier to recognise a returning browser. We use this data only to improve these pages and understand ad performance.

Service providers

We store data with hosting and database providers that process it on our behalf (currently Vercel, Supabase and PostHog, in the United States).

Retention and your choices

We keep waitlist data for as long as the product idea is active and up to 24 months after. You can ask us to access, correct, or delete your data (including analytics and replay data tied to your browser) at any time by emailing hello@earlyaccesslab.com. We will respond within 30 days.

Children

This site is not directed to children under 13 and we do not knowingly collect their data.

Changes

If we change this policy we will update the date above.